Kinds and money: Nurturing your child’s financial growth

Kinds and money: Nurturing your child’s financial growth

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Q: My partner and I have two young children.

When we were young, we were never taught about money or saving/budgeting. How can we make sure our children are better informed than we were at their age?

A: Thanks for your question. It makes me smile to hear from parents who want to help provide some financial education in the home. While families may teach and learn differently, here are some approaches that have been successful.

“Reading, writing, arithmetic” — too bad that list doesn’t include personal finance. Most kids learn the basics of money and making change in elementary school, but probably won’t learn how to manage money unless they choose finance as a career path. That means it is up to all of us to see that our children reach adulthood prepared to face life’s fiscal challenges.

Earlier is better

The benefits of teaching children about money early on are both immediate and long-term. In the short term, they may develop strong saving habits, learn how to make smart purchases, begin to understand the true meaning of “investment” and perhaps even learn why they can’t always get everything they want. In the long term, you can help them avoid accumulating debt. And by teaching the value of saving for the future, you can help them plan for financial security.

Where does money come from?

Even very young children can begin to understand the concept of earning money. Explain that money is earned by working, and that you can only spend what you earn. To help them understand what it is like to get paid on a schedule, begin paying an allowance. Then help them to set goals for spending and saving their money. It is important, however, to make sure that you stick to the payment schedule; otherwise, the lesson may be lost.

Experts differ on whether or not allowances should be tied to household chores. Although many people say children will learn more about personal responsibility if they do not receive money for pitching in around the home, others feel paying an allowance teaches them valuable lessons about working and earning. You also might consider paying your child for “extra credit” chores that they complete outside of their daily duties, such as helping out in the garden or washing the family car.

Make saving interesting

You hear it when you enter a store with your child: “I want ... Buy me this ... !” Before reacting, pause and take a minute to collect your thoughts. This situation presents a great opportunity to teach another important lesson about personal finance: savings and interest.

Explain that people often save their money for items they want to buy. A simple savings lesson involves using a piggy bank, shoebox or empty peanut butter jar. Make the lesson fun by having your children decorate the “bank,” while explaining to them how you also use a real bank to save your money. Encourage your children to save a portion of their allowance for a special goal. As they save money, you might reward them with a small additional amount, just like a bank pays interest. At the end of each month, calculate how much they have saved and then chip in a certain percentage as interest.

Last, to further encourage the learning process, you might consider plotting a visual chart of their savings (include the goal) so they can easily see their savings grow. Remember to keep it as simple as possible, geared toward each child’s level of understanding.

Banking and investing

Once your children have been saving enough to accumulate $50 or $100, take them to the bank to open their first savings account. Most community banks will allow children to open accounts with low minimum deposits. Some even have accounts especially marketed to kids to make the learning process fun. Make sure that your children receive a passbook so they can see the progress of their savings efforts, as well as the interest that accrues.

Once they have mastered banking with an institution, you can begin to teach kids about investing. For instance, when your child wants something that he or she can’t quite afford, discuss the value of saving versus borrowing. If you do extend credit, use a written IOU, establish a repayment schedule and charge interest. By doing this, you establish the framework for teaching your children that bonds and certificates of deposit are IOUs representing loans from investors to institutions.


As your children get older and perhaps take on part-time jobs, their savings will likely amass at a quicker rate. Now is the time to review the lesson of compounding, or the ability of earnings to build upon themselves. Explain how compounding can be more dramatic over time; the longer money is left alone, the greater the effect. This can lead into a discussion about investing and how certain investments can have a greater ability to compound over time.

Giving a gift of stocks of well-established or kid-oriented companies can be an ideal way to teach your children about investing.1 Most children would love to think of themselves as owners of McDonald’s, Disney or Toys “R” Us. Some companies even have shareholder meetings directed to children.

A little learning can pay off

Teaching your children about our complex financial system may seem daunting, but you can help put them on the right track by encouraging smart habits now.

Is it worth your time and effort? As Benjamin Franklin once said, “An investment in knowledge always pays the best interest.” Answering your children’s questions honestly and in terms they will understand may set the stage for a lifetime of smart financial moves.

The Lesson Plan

• Ages 4-6: Introduce the concept of value — how money buys things. Point out the difference between nickels, dimes and quarters. • Ages 7-9: Expand the money discussion with the notion of having short- and long-term savings goals. • Ages 10-12: Consider opening a savings account in your child’s name. By this age. most kids are able to calculate interest and make a simple budget. • Ages 13-15: Discuss the difference between saving and investing. Reward avid savers with a “grown-up” investment in a kid-friendly stock.1 • Ages 16-plus: Get serious about checking accounts and possibly credit cards. Make sure your kids understand the difference between debit-card and credit-card transactions.

Jeremy Gussick is a financial advisor with LPL Financial, the nation’s largest independent broker-dealer.* Jeremy specializes in the financial planning needs of the LGBT community and was recently named a 2013 FIVE STAR Wealth Manager by Philadelphia Magazine.** He is active with several LGBT organizations in the Philadelphia region, including the Delaware Valley Legacy Fund and the Independence Business Alliance, the Philadelphia Region’s LGBT Chamber of Commerce. OutMoney appears monthly. If you have a question for Jeremy, contact him at This email address is being protected from spambots. You need JavaScript enabled to view it.. LPL Financial, a Registered Investment Advisor. Member FINRA/SIPC.

1Investing in stocks involves risks, including loss of principal.

The opinions voiced in this material are for general information only and are not intended to provide specific advice or recommendations for any individual. We suggest that you discuss your specific situation with a qualified tax or legal advisor.

This article was prepared with the assistance of Wealth Management Systems Inc., and is not intended to provide specific investment advice or recommendations for any individual. Please consult me if you have any questions.

All company names noted herein are for educational purposes only and not an indication of trading intent or a solicitation of their products or services.

Because of the possibility of human or mechanical error by Wealth Management Systems Inc., or its sources, neither Wealth Management Systems Inc., nor its sources guarantees the accuracy, adequacy, completeness or availability of any information and is not responsible for any errors or omissions or for the results obtained from the use of such information. In no event shall Wealth Management Systems Inc. be liable for any indirect, special or consequential damages in connection with subscribers’ or others’ use of the content.

*As reported by Financial Planning magazine, 1996-2013, based on total revenues. **Award based on 10-objective criteria associated with providing quality services to clients such as credentials, experience, and assets under management among other factors. Wealth managers do not pay a fee to be considered or placed on the final list of year 2012 and 2013 Five Star Wealth Managers.

Wealth Management Systems, Inc., and LPL Financial are not affiliated entities.

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